About American Crew Light Hold Texture Lotion
This is an excellent choice for those who want light control in their hair without using a lot of styling product. Perfect for creating a healthy, natural, barely styled look with minimal effort. For subtle control with low shine.About American Crew Brand
American Crew is more than just another product supplier. Its a landmark in the history of mens grooming. Its the leading salon brand created specifically for men and the stylists they trust. Every frame in our history reflects our commitment to the professional stylist and barber as we share in their quest to empower men through quality grooming practices and products.
In 1994, a stylist named David Raccuglia foresaw a future when men would pay as much attention to their looks as anyone else. And he knew they wouldnt want to lose their masculinity in the process.
Today American Crew is the leading professional mens grooming brand in the world. Men and their stylists count on us for the latest and best in hair, body, shave and styling products. And for more than 20 years, we've delivered.
How To Use American Crew Light Hold Texture Lotion
Apply a small amount into hand and distribute evenly through towe dried hair. Can also be added to dry hair for added thickness.
Key Ingredients In American Crew Light Hold Texture Lotion
Water Based: Remains pliable and distributes evenly throughout hair.Hydrolyzed Wheat Starch: Provies healthy gloss to hair.PVP Copolymer: Provides body and fullness to hair.Lanolin Oil: Helps retain moisture and keep hair under control.